ReportGlobal

CBD: The Consumer Report

CBD has become one of the biggest disruptors of mainstream industries over the last decade, impacting sectors from pharma to food and wellness to cosmetics.

Analyst-written market analysis
160+ pages · PDF
Published 2020

About this edition

CBD has become one of the biggest disruptors of mainstream industries over the last decade, impacting sectors from pharma to food and wellness to cosmetics. It combines PP’s proprietary market sizing with regulatory analysis, giving investors and corporates a single, citable reference — delivered digitally, licensed for internal use, and backed by the analysts who built the numbers.

160+

pages of analysis

2020

published

Inside this edition

Key findings3

At 52%, the majority of consumers are using CBD to help with sleep and relaxation while 51% of consumers are using CBD to manage health & wellness and to treat various health conditions.
Nearly 30% of users in mature markets such as the US and Canada expect to increase their usage of CBD during the global pandemic, primarily to deal with stress, anxiety and to manage wellness.
The OTC CBD market is expected to be worth US$5.8 billion in 2020 with the potential to grow by 16% over the review period to US$6.79 billion.

Who it’s for

Investors & analysts

Defensible sizing and forecasts to underwrite the thesis.

Corporate strategy & FMCG

Opportunity sizing and entry routes across key markets.

CBD: The Consumer Report

About this edition

Inside this edition

Who it’s for

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