Cited in boardrooms, legal proceedings & government briefings since 2017
Cannabis is becoming the most disruptive force in the trillion-dollar global beverages market in decades, impacting non-alcoholic and alcoholic sectors.
Cited in boardrooms, legal proceedings & government briefings since 2017. Our figures are built to be defended — sourced, modelled and signed off by PP’s analysts.
Trusted by teams at
Cannabis is becoming the most disruptive force in the trillion-dollar global beverages market in decades, impacting non-alcoholic and alcoholic sectors. It combines PP’s proprietary market sizing with regulatory analysis, giving investors and corporates a single, citable reference — delivered digitally, licensed for internal use, and backed by the analysts who built the numbers.
delivery format
2020
published
This report is the most comprehensive deep dive into the emerging cannabis drinks markets to date, supporting businesses, investors and regulators in one of the most exciting sectors in the industry. It explores the regulatory developments occurring in key markets, and looks into how much the market could be worth in the coming years. In addition, the report examines the latest cannabis-beverage product development and innovation, highlighting the activity of some of the world’s biggest beverage companies, and the steps cannabis drink start-ups are taking to disrupt the beverages sector. The report focuses on the development of cannabis-based beverage products available for general adult use, rather than via a medi-cal prescription, and includes CBD products that have been made from hemp as well as those that have been made from other strains of cannabis, and those that include some THC content. Although these products are also known as cannabis drinks/beverages, we have chosen to use the term CBD/hemp-infused drinks/beverages, and the scope of the report refers only to those packaged goods that can be purchased legally. Legalisation and Regulation Market Overivew
Investors & analysts
Defensible sizing and forecasts to underwrite the thesis.
Corporate strategy & FMCG
Opportunity sizing and entry routes across key markets.
