Cannabis is becoming the most disruptive force in the global food market for decades, impacting everything from confectionery to fine-dining. Multinational FMCG firms and a new demographic of cannabis consumer are entering the market as countries from every corner of the globe loosen regulations.
The global cannabis and CBD food market is set to be worth $6.6 billion by 2024. However, as the market opens up businesses are faced with a lack of consumer data, market intelligence and regulatory clarity. THE IMPACT SERIES: Disrupting Food analyses exclusive consumer data from over 15,000 adults across seven international markets and breaks down rapidly shifting regulations, helping businesses, brands and investors to understand the the future of the market.